Social Media Campaign – So Interactive

Vulpro Pair if you care

Brendan — Wed, 06 Sep 2023 06:24:19 +0000

Client Vulpro Date February – March 2023 Category Social Media Campaign Vulpro, a non-profit organisation that takes care of our fine feathered friends needed funding for daily running, vet care and of course bones … loads of bones. With a minimal budget available, they needed to raise awareness with simple yet entertaining executions. Vultures, they’re not the most attractive bunch …

Source

Catch us for Dinner Instead

Darren Mansour — Wed, 07 Apr 2021 11:31:17 +0000

Client Ocean Basket Date March 2019 Category Food Marketing Drive sales in-store by positioning Ocean Basket as the best-value-for-money restaurant in South Africa. Home-cooked meals can easily become boring, difficult of flag-out nightmarish. We needed maximum reach, with maximum engagement in order to spread the word of value effectively. For such a task, we chose video to hero this campaign.

Source

Like Your Password

Darren Mansour — Tue, 06 Apr 2021 13:53:53 +0000

Client SABRIC Date September 2019 Category Online Marketing & Awareness October is Cyber Security month, and the perfect opportunity to get South Africans thinking about their cybersecurity. If only South Africans cared about their password safety as much as they did everything else. Using quirky online videos as the hook, we created a social media campaign that highlighted the importance of...

Source

Feel Winter Differently

Darren Mansour — Tue, 06 Apr 2021 12:13:29 +0000

Client Ocean Basket Date May 2019 Category Social Media Campaign Winter’s a tricky season as the nation is divided by those that love it and those that don’t. When Ocean Basket briefed us on helping them launch their new winter-inspired menu, we took it upon ourselves to unite these two opposing winter camps by bringing them around the dinner table, and offering them an experience of winter that...

Source

Let’s Hand it to You

Amibe Websites — Wed, 19 Jun 2019 18:32:00 +0000

Client Ocean Basket Date January 2018 Category Social Media Campaign We were tasked to launch Ocean Basket’s new winter menu across social. Every day, over 4 billion Facebook posts are made, over 4 million videos are uploaded and 6 million tweets are sent. Online activity has never been so busy which means the pressure for creating outstanding content has never been so high. We really wanted to...

Source

Be Cyber Strong

Amibe Websites — Wed, 19 Jun 2019 06:32:03 +0000

Client SABRIC Date August 2018 Category Online Marketing & Awareness With the arrival of Cyber security month in October, SABRIC needed a campaign that would really cut through the noise on social media and make South Africans stronger in their fight against cyber crime. Password security remains a major soft spot. 2 in 5 people will have their passwords stolen and private accounts subsequently...

Source

Taste Su‘mmm’er

Amibe Websites — Tue, 18 Jun 2019 19:04:38 +0000

Client Ocean Basket Date October 2018 Category Social Media Campaign To celebrate the arrival of summer, Ocean Basket wanted to introduce 15 new dishes to their menu. Our task was to create an exciting digital campaign that would help raise awareness and drive sales in-store. Summer is a season everyone looks forward to. It’s reminiscent of seaside holidays, time with family and living your best...

Source

The Art of Fusion

Amibe Websites — Sat, 08 Jun 2019 18:14:48 +0000

Client Date July 2017 Category Social Media Campaign Ocean Basket were extending their sushi selection to include an exciting new range of Mediterrasian sushi, the combination of Mediterranean and Asian flavours. They needed a solution that would reflect and emphasise the inventiveness of their new flavours. The average time spent on social media content is just 3 seconds, however users spend much...

Source