Case study

The Neighbourhood

Client

Boogertman & Partners and Investec

Date

April 2019

CLIENT

A product of the award-winning architectural firm, Boogertman, The Neighbourhood is one of Johannesburg’s most exciting lifestyle estates. Nestled between the Huddle Park Golf Course and Senderwood in Bedford, residents can enjoy en exclusive, secure and peaceful lifestyle tucked away from the humdrum of Joburg.

BRIEF

Boogertman partnered with So Interactive to create an immersive website that could showcase The Neighbourhood estate in all its glory to potential residents.

STRATEGY AND CREATIVE

The Neighbourhood website was also designed specifically with the user and their context in mind. This meant designing a site with large, breathable spaces filled with idyllic scenery that begs your thumb to scroll further across and deeper into the content. Accented by natural organic tones and light, simple copy.

Creative

Website Design

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