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	<title>Brand Identity &#8211; So Interactive</title>
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	<link>https://sointeractive.co.za</link>
	<description>Driven by collaboration, drawn by conversation, designed for digital.</description>
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	<title>Brand Identity &#8211; So Interactive</title>
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		<title>Logitech M171 Campaign</title>
		<link>https://sointeractive.co.za/case_study/logitech-m171-campaign/</link>
		
		<dc:creator><![CDATA[Amibe Websites]]></dc:creator>
		<pubDate>Mon, 12 Jun 2023 10:10:04 +0000</pubDate>
				<guid isPermaLink="false">https://sointeractive.co.za/?post_type=case_study&#038;p=2645</guid>

					<description><![CDATA[Client Logitech Date May 2023 Category Website Case Study Brief Logitech Personal Workspace wanted to renew their focus on their Essential low-end portfolio in emerging markets. To achieve this, they introduced a vibrant new colour range of M171 mouse products and needed to generate audience excitement with the goal of accelerating product adoption. Insight The [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>Client Logitech Date May 2023 Category Website Case Study Logitech Personal Workspace wanted to renew their focus on their Essential low-end portfolio in emerging markets. To achieve this, they introduced a vibrant new colour range of M171 mouse products and needed to generate audience excitement with the goal of accelerating product adoption. The Logitech M171 mouse was already iconic in South...</p>
<p><a href="https://sointeractive.co.za/case_study/logitech-m171-campaign/" rel="nofollow">Source</a></p>]]></content:encoded>
					
		
		
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		<title>The future of your enterprise solved</title>
		<link>https://sointeractive.co.za/case_study/the-future-of-your-enterprise-solved/</link>
		
		<dc:creator><![CDATA[Amibe Websites]]></dc:creator>
		<pubDate>Thu, 09 Dec 2021 07:59:41 +0000</pubDate>
				<guid isPermaLink="false">https://sointeractive.co.za/?post_type=case_study&#038;p=2602</guid>

					<description><![CDATA[Client CUBE Engineered Date November 2020 Category Brand Identity Brief So interactive was tasked to build a brand identity, from the ground up, for a new platform designed to future proof any business. The brand identity would flesh out into a strategy for launch, including social media and a website that could reflect the essence [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>Client CUBE Engineered Date November 2020 Category Brand Identity So interactive was tasked to build a brand identity, from the ground up, for a new platform designed to future proof any business. The brand identity would flesh out into a strategy for launch, including social media and a website that could reflect the essence of this forward-thinking brand. Future-proofing and business enterprise...</p>
<p><a href="https://sointeractive.co.za/case_study/the-future-of-your-enterprise-solved/" rel="nofollow">Source</a></p>]]></content:encoded>
					
		
		
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		<title>Shop easily. Shop Ethos.</title>
		<link>https://sointeractive.co.za/case_study/shop-easily-shop-ethos/</link>
		
		<dc:creator><![CDATA[Darren Mansour]]></dc:creator>
		<pubDate>Mon, 28 Jun 2021 06:34:54 +0000</pubDate>
				<guid isPermaLink="false">https://sointeractive.co.za/?post_type=case_study&#038;p=2314</guid>

					<description><![CDATA[Client Ethos Date June 2020 Category Visual Identity Brief We were tasked with developing branding for Ethos, an interior online store. Quality, transparency, and passion are what make this brand distinct from the intense competition in this category and we needed to communicate this.  Challenge Ethos is a new-to-market brand and e-commerce store in a [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>Client Ethos Date June 2020 Category Visual Identity We were tasked with developing branding for Ethos, an interior online store. Quality, transparency, and passion are what make this brand distinct from the intense competition in this category and we needed to communicate this. Ethos is a new-to-market brand and e-commerce store in a saturated category with big competitors. Ethos also falls into...</p>
<p><a href="https://sointeractive.co.za/case_study/shop-easily-shop-ethos/" rel="nofollow">Source</a></p>]]></content:encoded>
					
		
		
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		<title>The Art of Wood</title>
		<link>https://sointeractive.co.za/case_study/da-marco-branding-website/</link>
		
		<dc:creator><![CDATA[Amibe Websites]]></dc:creator>
		<pubDate>Wed, 19 Jun 2019 16:19:16 +0000</pubDate>
				<guid isPermaLink="false">https://sointeractive.co.za/?post_type=case_study&#038;p=222</guid>

					<description><![CDATA[Client Da Marco Date July 2017 Category Brand Identity Brief Based in Johannesburg, Da Marco manufacture high-end bespoke custom wood furniture made from the very best nature can offer. We were tasked to rebrand and relaunch their brand online. EXECUTION We wanted to emphasise the organic sophistication of this brand and used this as the [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>Client Da Marco Date July 2017 Category Brand Identity Based in Johannesburg, Da Marco manufacture high-end bespoke custom wood furniture made from the very best nature can offer. We were tasked to rebrand and relaunch their brand online. We wanted to emphasise the organic sophistication of this brand and used this as the starting point for rebranding and redesigning the Da Marco website.</p>
<p><a href="https://sointeractive.co.za/case_study/da-marco-branding-website/" rel="nofollow">Source</a></p>]]></content:encoded>
					
		
		
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		<title>Clearing The Way</title>
		<link>https://sointeractive.co.za/case_study/draco-corporate-identity/</link>
		
		<dc:creator><![CDATA[Amibe Websites]]></dc:creator>
		<pubDate>Fri, 07 Jun 2019 19:47:46 +0000</pubDate>
				<guid isPermaLink="false">https://sointeractive.co.za/?post_type=case_study&#038;p=37</guid>

					<description><![CDATA[Client The New Draco Group Date November 2018 Category Brand Identity Brief The New Draco Group is a comprehensive construction and demolition company based in Johannesburg, South Africa. The New Draco Group needed branding that would communicate their bold variety of services on offer. Insight Precision and trust are integral to large scale construction/demolition projects. [&#8230;]]]></description>
										<content:encoded><![CDATA[<p>Client The New Draco Group Date November 2018 Category Brand Identity The New Draco Group is a comprehensive construction and demolition company based in Johannesburg, South Africa. The New Draco Group needed branding that would communicate their bold variety of services on offer. Precision and trust are integral to large scale construction/demolition projects. The brand identity had to be the...</p>
<p><a href="https://sointeractive.co.za/case_study/draco-corporate-identity/" rel="nofollow">Source</a></p>]]></content:encoded>
					
		
		
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