So Interactive opened its doors over 10 years (2007) ago and needed a way to commemorate this milestone.
Due to the transformative power of digital technology our experience of physical reality has now been amplified and enhanced online.
A Decade of Digital
To celebrate the 10 year journey of So Interactive, we created an interactive microsite that brought to life an immersive experience of digital through human anatomy. Our creative process used video, tech and motion to capture a glitter-covered body backdropped in darkness, with the aim of representing the infinity of data, pixels and the exciting potential of the “great digital unknown”.